Growth of Lifestyle and Boutique Hotels in the Asia-Pacific Region: JLL Report

The lifestyle and boutique hotel segment in the Asia-Pacific (APAC) region is showing one of the fastest growth rates in the hospitality market. According to a JLL report, the number of rooms in this segment has quadrupled over the past few years, and a further 34% growth is expected by 2027.

Lifestyle hotels demonstrate higher profitability: their ADR is 10–11% higher, and revenue from restaurants and services is up to 30% higher than that of traditional hotels. This makes the segment one of the most attractive for developers and investors in the APAC region.

Key growth markets include Indonesia, Thailand, Japan, South Korea, Singapore, and Australia.

Link to the report

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